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It’s not wine, it’s Miue—a new kind of drink made for food, friends & good times.

0.0% ALC
PLANET FRIENDLY CANS
NATURAL INGREDIENTS
NO ADDED SUGAR

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FAQ (Flavoursome And Quirky)

  • The next generation of wine—deliciously complex drinks made for good times, great food, and bringing people together.

  • Nope- Miue offers sophisticated flavours inspired by wine, but it’s refreshingly different, unique, and modern.

  • It's literally the word "wine" flipped upside down—because we're flipping drinking culture on its head.

  • Simple— serve chilly. Pour it in a wine glass, pair with great food, and hang out with even better friends.

  • Fin here! I stopped drinking at uni, and honestly, I felt left out—especially at dinners and parties with friends. I wanted something delicious and sophisticated that would keep me in the moment without the booze. That’s Miue.

  • Most non-alc drinks try too hard to copy wine or cocktails. Miue doesn't imitate anything—it's a totally new type of drink, inspired by the past and made for the future.

I’m Fin, i dropped out for Miue. But Richard Branson tells the story better...