The World is changing.

For forever, alcohol owned the spotlight—every dinner, every celebration, every moment. But times have changed. We’re waking up clear-headed, choosing clarity over hangovers.
We're not anti-alcohol—but we are anti boring drinks, sugar bombs, and fake flavours. 
Because drinking less shouldn’t mean settling for less. We still want complexity. Ritual. Flavour. That spark when the glass hits the table. But without the fuzz, the fog, the next-day regret.
Miue is a non-alcoholic spritz made with real wine and natural ingredients. Lightly bubbly, seriously delicious, perfectly crisp and refreshingly complex.

🍇 Why Miue?

  • 0.0% ALCOHOL
  • LOW CALORIE
  • FOOD-FRIENDLY
  • CRAFTED IN CORNWALL
  • We start with premium Spanish white wine, gently removing the alcohol through careful heating—no nasty chemicals involved. Making up around 40% of every can, this creates the perfect foundation for a deliciously adult drink.

  • We only use pure, real ingredients like natural juices and extracts—no artificial flavours. This gives Miue its distinct complexity and depth of flavour.

  • Zero added sugar, zero sweeteners—Miue’s sweetness comes naturally from wine and fruit juices. Consider us your healthy indulgence.

  • Sophisticated, bold, and adult—Miue isn’t juice or a weak mimic. It holds its own confidently alongside alcoholic drinks.

👀 The Difference
Scroll left to right  MIUE WINE SOFT DRINKS
HANGOVER
FULL FLAVOUR
REAL INGREDIENTS
COMPLEX TASTE
Fin drinking from a miue against a plain background

HEY! I’M FIN, FOUNDER @ MIUE.

WE MAKE DELICIOUS, INTERESTING DRINKS FOR WHEN YOU’RE SKIPPING THE BOOZE BUT NOT THE GOOD TIMES. BECAUSE WHY SHOULD ALCOHOL HAVE ALL THE FUN? IT’S TIME TO END BORING DRINKS. WE TAKE REAL 0% WINE FROM SPAIN, BLEND IT WITH THE BEST INGREDIENTS WE CAN GET OUR HANDS ON, AND CRAFT EVERY CAN RIGHT HERE IN CORNWALL, ENGLAND. LET THE GOOD TIMES CONTINUE!

OUR INGREDIENTS

PREMIUM SPANISH WINE
PREMIUM SPANISH WINE
Aged in oak for a smooth, velvety finish with notes of ripe cherry and plum.
VERJUS
VERJUS
Tart, green acidity with delicate fruitiness, perfect for adding brightness.
YUZU
YUZU
Zesty and aromatic, blending tart citrus with floral undertones.
VANILLA
VANILLA
Creamy and sweet, with warm notes of Madagascar vanilla bean.
BLOOD ORANGE
BLOOD ORANGE
Bold and tangy with deep, ruby-red citrus flavor and a hint of berry.
HIBISCUS
HIBISCUS
Vibrant floral notes balanced with tart berry essence.
GINGER
GINGER
Warm and spicy bite, offering a refreshing kick and aromatic warmth.
LEMON
LEMON
Bright and zesty, delivering crisp citrus tang.
STRAWBERRY
STRAWBERRY
Sweet and juicy, bursting with fragrant berry flavor.
ALLSPICE
ALLSPICE
Warm, aromatic spice blend with hints of cinnamon, nutmeg, and clove.